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In this deep dive into 2024 trends and what’s ahead, John Ferguson of Economist Impact sits down with Iron Mountain to speak candidly about the challenges and opportunities facing today’s information leaders.
I had the great pleasure of welcoming John Ferguson, Practice Lead for Globalization, Trade, and Finance at Economist Impact, to our final webinar of this year’s Education Series. John and I sat together in the Iron Mountain London office for this deep dive into 2024 trends and to speak candidly about the challenges posed by geopolitics and climate change, the potential of artificial intelligence (AI), and the need for transparency, trust, and responsibility in an era of rapid technological advancement.
Keep reading for highlights from our discussion, or click below to watch the entire webinar on demand.
Related: Watch the webinar on demand
We are entering a new era of globalization driven by three key forces: shifting geopolitics, climate change, and the fourth industrial revolution, which is marked by the rise of AI. And while these forces have occurred individually in human history, their simultaneous convergence is now creating high levels of uncertainty and risk for businesses. As a result, organizations worldwide are focusing even more on risk and resilience.
Compliance with regulations across borders plays an increasingly important role for information managers. Various export controls and sanctions, as well as critical issues between the West and East, are impacting compliance and regulation worldwide.
In one example of this expansion, a supply chain manager recently found himself meticulously digging through all of his known partnerships, databases, and information management practices to uncover his level of exposure to Russia. Credible and trustworthy information management is increasing in both complexity and importance in the face of this sort of high-stakes risk management.
There is an unprecedented convergence of three fundamental forces driving the global economy: Shifting geopolitics, climate change, and a fourth industrial revolution being led by AI.
Related: Amplify risk management. Strengthen resilience. Empower your organization.
It all comes down to trust. The strategies and partners organizations are using to handle their data are under more scrutiny than ever before. Many organizations that once moved away from decentralized data repositories are now considering the ramifications of this strategy.
Related: Information Governance in the age of AI
Organizations are still very much questioning and testing the balance between internal and third-party providers when it comes to their data. “If any company sits in front of me at a conference or a roundtable and says they have their AI strategy all sorted, I think they're pulling my leg,” says John.
And while information leaders are putting extraordinary effort into sorting their data policies to ensure they can use these amazing new technologies, protecting the credibility and integrity of their own data remains the top priority.
Related: Is your data strategy ready for generative AI?
If we don’t engage the general public in AI regulation, policies, and societal impacts, we’ll experience an AI backlash in the next 10 to 15 years.
The current global landscape is characterized by high levels of uncertainty, requiring businesses to adopt a risk-focused outlook and invest in long-term planning. Organizations should prepare for future disruptions by having strong BCPs (business continuity plans), quality data, and trusted partnerships. This preparation enables them to confidently conduct business around the world, knowing they are ready to respond when an unfortunate event happens.
Related: What does a risk-aware organization look like? Start by treating risk as a shared responsibility.
In the coming years, climate change might affect a manufacturing company’s supply chain, while geopolitical tensions might impact a technology organization’s export market.
Misinformation and disinformation pose a significant threat to democracies and private organizations alike. Trusted sources of information and respect for facts and truth are absolutely needed today as we work toward a more informed and resilient society. While misinformation and disinformation will never be completely eradicated, adopting a multifaceted approach that involves individuals, organizations, and governments can help ensure and promote more transparency, critical thinking, and the ethical use of technology.
Interested in learning more about this topic? Visit Iron Mountain’s 2024 Education Series to watch the on-demand recording of Year-end reflections and outlook: Analyst insights with Economist Impact.
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